Marcha app
Product description: Marcha is a web responsive app that will help users to search, prepare and navigate through walks and explore new areas.
Hypothesis: Allowing users to filter walks through search which meet different capabilitiees and needs for users who are looking to explore and find new walks will result in users being inspired and driven to take more walks in nature which meet their needs.
Role: UX Designer / UI Designer
Tools: Figma
Objectives
Who is it designed for?:
Walking enthusiasts who enjoy being outside, exercising and exploring new routes, hills and mountains.
Tasks and goals potencial users will be achieving: Find new walks in new areas, filter walks, track information about walks and tick off achievements completed.
Why choosing this product?: There are a plenty of map driving based apps with walk options but a lack of services purely based on walking and shows details of different routes.
Minimum Viable Product
The web responsible app will help navigate users during walks, help them prepare for walks and explore new areas.
Minimum Viable Product
The web responsible app will help navigate users during walks, help them prepare for walks and explore new areas.
Style Guide
From the initial style guide to the now completed Marcha app many amendments were made to have a clean and modern style.
Low Fidelity wireframes
Using the crazy 8’s methodology and rapid prototyping I brang ideas to visualise what the app could look like.
High Fidelity wireframes
